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Vision & Mission

For the sustainable tourism development and international presence of Thassos

Our vision

Our vision is for tourism to strengthen the island's economy, with more opportunities for local businesses, longer periods of employment and stronger links with local production. We want more areas and communities to share in the tourism economy, with visitor flows balanced across the island and throughout the year.

Our mission

Our mission is to give Thassos a single strategic direction, a distinctive identity and a consistent presence in the Greek and international tourism markets. To this end, we bring the planning, management and promotion of the destination into one shared framework, with the participation of public bodies, the business community and local residents.

Our objectives

Tourism development and strategy

The overall planning, preparation and implementation of a tourism development strategy for Thassos.

Destination identity and reputation

Highlighting the island's distinctive character and tourism strengths, and continuously enhancing its image in the Greek and international markets.

Tourism marketing and promotion

Promoting Thassos in Greece and abroad through communication programmes, participation in trade fairs and the production of visitor information material.

Tourism product and experience development

Designing general and special interest tourism programmes, and developing tourism products and services for different visitor groups.

Infrastructure and investment

Contributing to modern tourism infrastructure, and preparing studies and proposals for the competent authorities on tourism development and attracting related investment.

Tourism awareness

Developing programmes that inform local residents about tourism and its importance for the island.

Partnerships and outreach

Building relationships with peer organisations and bodies in Greece and abroad for joint initiatives, projects and programmes.

Sustainability and local identity

Connecting tourism with local production, culture and the identity of the place, with respect for the natural environment and residents' quality of life.

Sustainability as a principle

Sustainability guides our planning, our partnerships and our actions. Protecting the island's natural and cultural heritage, managing resources responsibly and respecting residents' daily lives and quality of life are our core priorities.

We link the long-term success of Thassos to the quality of the visitor experience, the preservation of the island's distinctive character and the creation of lasting value for the place.

Strategic Pillars

Explore the work of the Organisation through its 4 strategic pillars.

News & Announcements

Stay informed about the Organisation's initiatives, partnerships and announcements.